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編號商品編號商品名稱作者類別使用課程名稱
19-610-C04Netflix, Chinese VersionWilly Shih;Stephen P. Kaufman;David SpinolaCompetitive strategyInformation & Technology Management( MGT017 )
2KEL900TabletTeach: Opportunity Analysis for a New Educational Technology ProductSawhney, Mohanbir;Miniati, JohnEntrepreneurshipInformation & Technology Management( MGT017 )
39-316-101Uber: Changing The Way The World MovesMoon, YoungmeGeneral managementInformation & Technology Management( MGT017 )
49-316-143Whither the Weather (Company): Forecasting 2016Kanter, Rosabeth Moss;Cohen, JonathanGeneral managementInformation & Technology Management( MGT017 )
59-516-046SpotifyElberse, Anita;de Pfyffer, AlexandreGeneral managementInformation & Technology Management( MGT017 )
69-612-101Driving Towards a Disruption?Shih, Willy;Noble, MatthewGeneral managementInformation & Technology Management( MGT017 )
7HK1103Facebook: Facing Off Against TencentFarhoomand, Ali;Lowry, Paul;Ziolek, FilipGeneral managementInformation & Technology Management( MGT017 )
82066MedNet.com Confronts ''Click-Through'' CompetitionYoung, AllegraMarketingInformation & Technology Management( MGT017 )
98-516-027APPLE PAYSunil Gupta; Shelle Santana; Margaret L. RodriguezMarketingInformation & Technology Management( MGT017 )
109-512-077The New York Times PaywallKumar, Vineet;Anand, Bharat N.;Gupta, Sunil;Oberholzer-Gee, FelixMarketingInformation & Technology Management( MGT017 )
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